Meet the Vida Pura Shower Filter

Australian municipal water often contains chlorine and chloramine — both known to dry out skin and hair. Our filter targets these contaminants, giving you water that feels noticeably softer and healthier.

The Collection

  • Vida Pura Shower Filter premium aluminium water purifier with Vitamin C and Tourmaline for healthier skin and hair Vida Pura Shower Filter
    Vida Pura Shower Filter

    A premium filtration system that removes chlorine, heavy metals, and other harmful impurities. T...

    $119.00
    $119.00
  • Vida Pura Replacement Cartridge for water filtration reducing chlorine and heavy metals Vida Pura Replacement Cartridge
    Vida Pura Replacement Cartridge

    The Vida Pura Shower Filter Replacement Cartridge is engineered specifically for Australian muni...

    $49.00
    $49.00
  • Swivel adapter Swivel Adapter
    Swivel Adapter

    An adapter for when you those extra tight spaces - most showers don't need it, see how to check ...

    $25.00
    $25.00
  • Vida Pura Shower Filter Duo bundle with aluminum casing for chlorine and contaminant removal Shower Filter Duo
    Shower Filter Duo

    Two bathrooms? No problem - we have a bundle for you to ensure pure water for the whole family......

    $220.00
    $238.00
    $220.00
  • Vida Pura Shower Filter Trio bundle with advanced chlorine and contaminant removal in sleek aluminum design Shower Filter Trio
    Shower Filter Trio

    Experience the filtered shower water difference throughout your whole house (or gift a friend!) ...

    $309.00
    $357.00
    $309.00
  • Vida Pura six-month shower filter bundle with advanced KDF-55 and activated carbon cartridge for cleaner water and healthier skin and hair The 6 Month Bundle
    The 6 Month Bundle

    Elevate your daily ritual with 6 months of clean, nourishing water that refreshes and loves yo...

    $159.00
    $168.00
    $159.00
  • Vida Pura 9 Month Bundle shower filter with two replacement cartridges for chlorine and impurity reduction The 9 Month Bundle
    The 9 Month Bundle

    9 months of elevated shower wellness for radiant skin, healthier hair, and everyday water purity....

    $199.00
    $217.00
    $199.00
  • Vida Pura 12 Month Shower Filter Bundle with one filter and three replacement cartridges for pure water and skin care The 12 Month Bundle
    The 12 Month Bundle

    Enjoy 12 months of pure showering with water that nurtures your skin, hair, and wellbeing... ...

    $229.00
    $266.00
    $229.00
View all

The Vida Pura Promise

Improved skin & hair, guaranteed

Chlorine is commonly added to tap water to disinfect it, but it can be harsh on skin and hair. Over time, things like ageing pipes and environmental factors can also introduce heavy metals into your shower water.

Vida Pura helps reduce chlorine and impurities so your shower supports healthier-looking hair and more comfortable skin, every day.

Try Vida Pura in your own home for 30 days. If you don’t feel the difference, you can return it for a full refund.

Try for 30 Days

What's in Your Shower Water?

  • Chlorine & Chloramines

    Chlorine is added to tap water to disinfect BUT it wreaks havoc on your skin and hair. Even low levels can strip natural oils, leaving skin dry and hair brittle.

    The Vida Pura Shower Filter effectively removes chlorine from your water.

  • Volatile Organic Compounds

    VOCs are chemical pollutants that can sneak into tap water and irritate the skin, dull your hair, and contribute to long-term health concerns.

    The Vida Pura Shower Filter helps reduce VOCs, so your daily rinse feels as pure as it looks.

  • Heavy Metals

    Metals such as lead, arsenic and mercury may be found in trace amounts in tap water. Not only can this have an effect on hair & skin, but they are also detrimental to your overall health.

    The Vida Pura shower filter reduces heavy metals to improve your overall wellbeing.

  • Micro-plastics

    While the long-term effects of microplastics are still being studied, they’re known to disrupt skin balance and may carry harmful chemicals.

    Vida Pura’s advanced filtration helps keep these unwelcome additions out of your shower ritual

Why Vida Pura?

Most shower filters use GAC (granular activated carbon) balls, which let water pass unevenly and lose efficiency fast.

We use ACF (activated carbon fiber) sheets which is a far superior technology that provides up to 10x better absorption.

In addition, we use premium KDF-55, and Vitamin C which together creates a filter that removes chlorine far beyond others on the market.

Where other filter brands chlorine removal rate falls to around 60% after a few weeks, Vida Pura remains above 95% for its entire lifespan.