






#1 Most Efficient Shower Filter
Most other shower filters on the market don't disclose their long-term efficiency - because while they may start strong they lose steam quickly.
The Vida Pura shower filter is independently lab-tested to remove up to 99% chlorine. Plus, unlike other filters it remains >95% effective at 15,000L (3 months of showers for a whole family).
Chlorine Removal Rate
Chlorine Removal Rate at 15, 000L
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Filtered water helps protect your hair from chlorine and heavy metals that strip away natural oils. The result is softer, shinier strands with less dryness, frizz, and colour fade.
By removing harsh chemicals and impurities, filtered water is gentler on your skin’s natural barrier. This means less irritation, dryness, and redness, leaving your skin feeling smoother, calmer, and more radiant after every shower.
A high‑quality shower filter reduces exposure to chlorine vapours and contaminants that can affect your overall wellness. Breathing cleaner steam supports healthier skin, easier breathing, and lowers your toxic exposure.